AutoHabits
AutoHabits, LLC is new, but its roots started over twenty years ago. A friendship that began during college, AutoHabits’ founding partners remained close over the years while pursuing very different careers.
Then a “what if we…” moment occurred in the Fall of 2009. The realization that their collective expertise and experience would be a perfect blend to pioneer a better way for family members to be more aware of their teenage or senior drivers… essentially, to be in the car even when they were not physically in the car. AutoHabits is driven to provide meaningful tools to promote safe driving habits.
AutoHabits would leverage technology that Jon’s family business, Gateway Communications, has been perfecting for 25 years around GPS based commercial fleet and RFID asset tracking. This knowledge is to easily and discreetly collect real-time data directly from a vehicle. Jonathan’s expertise is consumer passion and insights to assure the family members’ needs are at the heart of what AutoHabits would deliver. And with Mike’s knowledge in IT and Project Management, AutoHabits could focus on getting the job done to provide an easy consumer-user experience.
After much hard work, the result is AutoHabits’ dashboard; a truly revolutionary driving behavior reporting system that is unmatched anywhere else in the market today!
Jonathan Cottor, CEO / Partner
A consumer marketer at heart, Jonathan has helped shape some of America’s most loved brands including the Pillsbury Doughboy, Breyer’s ice cream, and Dial Soap. Today, Jonathan is passionate about creating amazing entrepreneurial businesses and giving back to the community. He is relieved to know that with AutoHabits, he will be able to help his older son avoid the risky driving behavior he luckily survived as a teenager.
Michael Tart, COO / Partner
Michael’s inventive mind is always searching for unique product improvements and how best to approach new services. He honed his skills as a reengineering consultant and IT architecture leader at such best practice organizations as Accenture and Calence working with great clients like American Express, Wells Fargo, Avnet, and Caterpillar. Everyone loves Mike, and he’s the glue to our collaborative culture. An avid hiker, Mike finds frequent personal peace and stress release in the mountains near his home.
Jon F Rowley, CTO / Partner
Our technology backbone, Jon knows how it works. What he and his company, Gateway Communications have accomplished over the last 25 years have allowed AutoHabits to take the next consumer quantum leap forward. Jon is a passionate off-roader, and is occasionally out-of-commission because of a broken axel on his Land Rover. His own teenage daughter has provided real-life experiences to keep us grounded in what AutoHabits is all about.